Trademark Registration- What is it and why it should be registered?

What is a trademark?

A trademark, a type of intellectual property, is a unique sign, drawing, symbol, three-dimensional signs and fonts that identity products manufactured by a particular company. It helps potential customers identify the product of the company they are looking for easily.

What does trademark protection mean?

The trademark protection ensures that the owner has the exclusive right to use the sign to identify goods or to authorize another to use it on mutual consent.

Why trademark is important?

An effective communication tool- A trademark is a symbol which loudly speaks your company and products to the customers. It helps you build reputation, credibility in the market.

It helps your customer find you easily: A trademark distinguishes your products from those of your competitors.

A trademark is a valuable asset: Being a face of your company, a trademark becomes a valuable asset with the time, as your company grows.

How to get a trademark registered?

·         A trademark registration form is needed to be filled before the Registrar of Trade Marks.

·         The application can be filed by the proprietor of the business for his own use or his business

·         Examination of the application

·         Publication of the application

·         Opposition by third party

·         Hearing before the Registrar

·         Registration of Trademark

The process of trademark registration involves many legal formalities that need to be tackled carefully for desirable outcomes. Thus, it is better to consult a law firm, which can guide you with the procedure.

Sterling Juris, a trademark registration law firm, assists people who wish to get their trademark registered. The company has dedicated consultants, who have in-depth knowledge of the trademark registration process, and provides the best possible services accordingly.

The company has gained reputation for providing excellent trademark registration services in Delhi, owing to its commitment towards professionalism and transparency. Contact us for further information.

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